Fashion brand, Paparazzi is especially for men and women who enjoy life at all times, who like to be noticed and who are not afraid to «make the buzz». Paparazzi t-shirts, jeans & accessories collections are distinguished by the originality of their prints, as well as their cut, fitted and adjusted, which highlights the silhouette of those who wear them.  

On the luxury side, the brand also relies on its originality with clothes (jacket, Parka, Perfecto, luxurious tracksuit, cap, dress, Polo, suit jacket) in limited series combining haute couture with jewelry while keeping its fashionable & provocative side.

Kewin Lambert, the designer and CEO, is passionate about fashion with a strong preference for the sober Italian style a bit provocative, matured extensively and carefully a perfectly well-balanced image of which the PPRZ trademark had to answer to the market before launching a creative and ingenious new brand of clothing.

The style of the brand and the offered products have immediately caught the attention of many influential people in the music industry.

Celebrities like 6IX9INE, Maître Gims, DJ Antoine, the rapper Brasco, the singer reggaeton Farruko immediately identified with the brand and participate every day in the diffusion of its image.