Freddy is the creator of the WR.UP Shaping Pants. The world's most imitated shaping pants, patented and designed in Italy. The WR.UP technology was designed to emphasise every woman's shape. Thanks to the 100% bi-elastic fabric, the silicone band at the waist and strategically places strengthened inserts, the WR.UP Pants naturally shapes the waist, hips, bottom and thighs. The pants always fit perfectly and lift the bottom. By now, Freddy has also created other lines of pants to broaden their portfolio and to cater to as many women and girls as possible.
USP: The Patent for the WR.UP Pants is unique in the world. They fit perfectly and lift the bottom, defines and emphasises the hips while the special silicone waistband keeps the pants in place.
Sustainability: Freddy has recently made a sustainability agreement. Their Collections are now GOTS certified. From SS22, all Cotton used is certified organic cotton. They also use only recycled elastane and recycled polyester; the zippers and other accessories are made from recycled materials as well. They use plastic free packaging, switch their factories and offices to 100% renewable energy and optimise delivery chains for minimum energy used.