LauRie Logo Black220

Established in 1987, the Danish brand LauRie leads the Scandinavian market for women’s trousers.  

With more than 30 years of experience and more than 1,200 points of sales worldwide, LauRie is specialised in trousers, which are offered in 9 silhouettes, various leg lengths and a wide size range (32 – 56). Tops, blouses and skirts are part of the collection too, which is always inspired by the international fashion trends.

At LauRie, much attention is paid to sustainable production and operation. The brand is Oeko-Tex Standard 100 certified (meaning that garments do not contain harmful chemicals) and joined the United Nations Global Compact (the World’s largest corporate sustainability initiative).


Brand Profile

Collections P/A
2 main collections; 2 flash
Trousers: 32 – 56 (EU size) ; 6 – 28 (UK size)
Tops: 34-48 (EU size) ; 8 – 22 (UK size)
Average Wholesale Price
€15 – €60 / £10 – £50
40-50 models. About 600 style/colour variants
Competitive to
Braxx, NYDJ, MAC, Masai
Country of Origin