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The Anton Dell Fashion Gift & Home Consultancy

Fashion Markets

Getting a slice of the new business pie

Getting a slice of the new business pie

Author: Jasmine Waters
26 March 2018

What we buy and sell is constantly changing, and the way we do has become more important than ever before. As markets such as gifts and homeware continue to gain popularity, both agents and retailers need to think outside the box to get a piece of these new types of business. Our n...

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Sneakers: What We'll Buy and Sell

Sneakers: What We'll Buy and Sell

Author: Jasmine Waters
15 March 2018

As another fashion week season draws to a close, sneakers are back in the spotlight, with fresh styles hotly anticipated for 2018. Giambattista Valli made the perfect example of this with avant-garde exercise shoes, covering his Paris Fashion Week debuts in shag-pile faux fur. Insp...

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The Latest Word on Marketing

The Latest Word on Marketing

Author: Anton Dell
16 October 2017

Marketing connects products to people.  Today, the role of marketing has really changed. Instant tools can give valuable insight about the way that people buy goods.  This means that marketers can influence the design and purpose of goods now.  This is great news, because people to...

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Social Media – Our Top Tips!

Social Media – Our Top Tips!

Author: Anton Dell
9 October 2017

Figuring out how to showcase your business via social media?  Here are some thoughts and tips to get you started…   The most important things when it comes to social media are the ability to listen and to relate.  Social media is only as successful as you make it.  However, help is...

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Brand Journeys

Brand Journeys

Author: Anton Dell
2 October 2017

In today’s constantly changing retail environment, many brands must reinvent themselves regularly in order to survive.  In this post, we take a closer look at the journeys of two globally successful American brands – Hollister and Michael Kors.   Hollister: From California to the W...

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Create a Business to Last

Create a Business to Last

Author: Anton Dell
28 September 2017

Creating a business is tough – but it’s even tougher making a business that can grow and adapt successfully over the years.  Here are some thoughts and tips that may help… Remember Who You Are! An important part of setting up a company that lasts is understanding what is the most i...

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Be a Clear, Transparent Brand!

Be a Clear, Transparent Brand!

Author: Anton Dell
26 September 2017

  According to a study by Label Insight, which looks at product data, 94% of all consumers would stay faithful to a brand if they were completely transparent. Huge! What does brand transparency mean?  How can a brand become more transparent? You Don’t Have to Be Big Brand transpare...

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Translation in Business – or How We Don’t Really Understand All That We Are Reading

Translation in Business – or How We Don’t Really Understand All That We Are Reading

Author: Anton Dell
26 May 2017

It is so easy to misinterpret what we read today.  Because of that, translation is becoming a more central concern for businesses.  English is being overtaken as the dominant language of the world, not by any other single language, but by a number of diverse languages from all corn...

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Shopping Spaces: Physical Space, E-Space

Shopping Spaces: Physical Space, E-Space

Author: Anton Dell
26 May 2017

As e-commerce spills into bricks-and-mortar presences and vice versa, shoppers and retailers have more options than ever.  What are the most important insights for small to medium sized fashion brands to take away from today’s ever-changing shopping landscape?   With over 72% of pe...

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Dutch Courage

Dutch Courage

Author: Lucia Stansbie
10 May 2017

Thinking about the Netherlands and fashion may not bring many images immediately to mind unless it’s those ubiquitous wooden clogs, which that other leading Dutch fashion export, avant-garde enchanters Viktor & Rolf, cleverly reinvented for contemporary consumers.    But as they sa...

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